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A style that sets the tone, a style that shakes up genres

At SOEUR, we de-segment the wardrobe. We borrow a lot from men to highlight the feminine.

This is a sensitive, timeless wardrobe, built on a love of materials and colours, and a passion for authenticity and quality.

This is faultless style that sometimes delights in blurring the lines of the body, playing with volumes, to better show off its charms.

These are pieces to make our own, to be passed on, intuitive pieces designed to last and to evolve, from one woman to the next. Our goal is always to offer an inspiring vision of femininity defined by grace, freedom and simplicity.